Business Cards

Visual Language

This task was both fun and difficult to achieve, because I did not want to do a simple business card, but something that represents me and what I do best. To be honest I’m not too happy with what I ended up doing – I liked the idea of it, but the final card did not come out as good as I hoped. The idea of a camera, i thought was very playful and funky, but if I would do it again, I would cut out the card in a shape of the actual camera, and put in a hole through the viewfinder in order to make it seem as tho you can look through and take a picture, and thus would be a lot more interactive.

I wanted to play around with my initials, since my last name is really long and hard to place in some cases, and I did not just want the “Ariana V”, although i do like how that sounds. Therefore, I placed my initials in the front lens to make a statement about my name, and then wrote the rest of my information on the back. Because I am not a professional photographer, I felt weird putting photographer as my occupation, but as they say, fake it until you make it!

screen-shot-2016-10-20-at-4-28-16-pm screen-shot-2016-10-20-at-4-28-41-pm



Winter Show Poster Design

Visual Language

For my design, I used a photo that I took at the MoMa of people walking into a bright light. I love this photo because it looks like people are walking into just brightness, and you don’t really know what is behind that wall, until you actually walk in – which is very representable of ITP itself – you never know what to expect.

Although I love this picture, I could not decide what to do with the text itself. It was really hard for me to decide where it goes, and which way to put the text in order to make it look good. So I have uploaded different versions, in order to get class opinions before submitting it to Midori.

This is the Photo:


And these are the designs:

screen-shot-2016-10-11-at-9-43-06-pm screen-shot-2016-10-11-at-9-44-52-pm screen-shot-2016-10-11-at-9-54-59-pm screen-shot-2016-10-11-at-9-56-25-pm

Not too sure that this photo works in general with the concept, but I really do like the colors in this photo with the purple logo.

Color Design

Visual Language

After taking photos of the last week, I realized that a lot of colors revolve around my daily routine. Since the weather was still good some days during the last week, I was able to take photos of the clear blue skies, as well as the grey skies when the weather changed, realizing that a lot of blue’s and grey’s are a big part of my life. Here, I made a collage of the pictues I took, color coding them in order to make a color palet which goes from light blue, to dark blue, to purple, and grey. These are the most significant colors that I collected and from that created a couple of designs that I think fit with me the most.



This design, although not a design made out of colors as such, is taken from a photograph I took, which took in the colors of dark purple and grey, because these colors are the ones that resonated most with my mood this week. Using the p5.js editor, I was able to make a design of grey bouncing balls float through my purple picture, which I think indicates the look that I was going to describe myself with colors.

Design number two however, was also made using the p5.js, to show more of my funky life. Most of the dark colorful photos in my collage are taken from any outings that I did this week. Therefore, I created something that indicated the funkiness of my outings, as well as the funkiness of the colors in my collage. The design shows most colors of the rainbow, as I believe that this resonates the most with myself, because I believe that I have a colorful personality.



Visual Language

This week, we spoke about typography, and how each typography will define the character of a person, or a company. In this first image, you see my name written six times in different fonts that represent myself. First, is Bodoni, then Kefa, American Typewriter, Phosphate, Myriad Pro, and Orator Std Medium. I really like to write in capital letters, especially when writing notes, and this is why I chose fonts that are meant to be capitalized.


screen-shot-2016-09-27-at-7-25-22-pmscreen-shot-2016-09-27-at-7-04-34-pmscreen-shot-2016-09-27-at-8-10-46-pm screen-shot-2016-09-27-at-8-05-52-pm screen-shot-2016-09-27-at-7-33-08-pm

A Good Design

Visual Language

Echoes Album Cover



An example of a good design to me, is the cover of Echoes by Pink Floyd. Except for the fact that that is my favorite album, it is a very artistic and kaleidoscopic interpretation of the album itself. Although this image is not so ‘simple’, which makes it harder to allocate the most important part of the picture, it is evident that the man right outside the window in the center of the image is the most noticeable character. This is because of the color of the white wall, which contrasts with the rest of the colors. The color red of the towel is also another way to indicate the importance of his actions. The other characters in this image are in fact as important as the main man, but are also a lot less noticeable, just like the masks on the right side which are shown very dimly. The masks and the maid are the least noticeable because of the dark color, and the color blue in the back makes the woman sitting down supplementary visible. There are two typefaces in this design at the top left corner, which says “Echoes, the best of Pink Floyd”. The typography for the word “Echoes” is very futuristic which indicates what the album is all about, and the change in size of the lettering in the next sentence makes the title even more noticeable.